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Polaroid launches 300 Instant Retro Camera

It’s true what goes around comes around, well sort of.

Polaroid Land One-Step camera as seen on an original picture from the camera.

Polaroid Land One-Step camera as seen on an original picture from the camera.

Those old Polaroid Land One-Step Polaroid instant cameras from the 70′s were everywhere before digital cameras became all the rage. You remember you would aim, shoot and you would hear the woosh sound as the picture shoot  out from the front the camera.

My friends would watch to see how the picture developed right in from of their eyes. But you were always told by an adult “don’t touch the film or you will get your finger print on it”. It seemed everyone had one at at birthday parties, school events, trips, holidays, and family functions. For me it was popular in high school in 1976.

Today’s version is called the Polaroid 300 Instant Camera. The 300 comes with four scene settings, an integrated flash, and shoots business card size pics out the top.

The camera sells for $89.99 and runs on four AA batteries or a rechargeable li-ion (all included). You can get the camera in red, blue, or black color.

The film for the camera costs $9.99 per ten-exposure pack (ISO 800). The downside for me is the photos are much smaller than the originals, but you get the famous classic shape with the fat (chemical-containing) black bottom-border. Similar in size to a business card, the print is 2.1 x 3.4 inches (with a 1.8 x 2.4-inch image) versus the old 3.5 x 4.25 (3 x 3.1 image size).

Unlike digital cameras you can waste a lot of shots until you get the right one. At about a dollar a print, you’ll think twice about wasting the the shoot.

Regardless it’s a fun way to take a picture and share with your friends. No need to upload anything, and join the low-tech retro revolution.

Smile and say cheese!

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Category: CE